Equilibrium Announces EQ Network Public Beta and iOS App Availability at SXSW™ 2012!

EQ Network at SXSW – A Social Video Festival Vlog Publishing Service for Creating, Following & Watching Crowd Sourced Video Instantly!

EQ Network is the first social video service that eliminates pre-preparation of videos, provides in-App video channel management for high quality display and automatically tracks and syncs the environment to wherever users log in

AUSTIN, Texas, March 9, 2012 /PRNewswire/ — SXSW™ 2012 Festival, Trade Show booth 1338, March 12th – 15th, 2012 – Equilibrium® today announced the release of the EQ Network™ Public Beta for the Web and general availability of the FREE EQ Network App in the Apple® App Store.  EQ Network enables anyone to create and publish high quality public and private channels across mobile phones, tablets, computers and connected TVs from just about any video source, filetype or camera. The EQ Network App offers an extremely simple, highly intuitive user interface, with location based video channel subscription capability.  The first location triggered video channel will be at the SXSW festival in Austin, Texas.  Attendees and others can shoot video and contribute to a public Vlog, which is then automatically delivered to all who subscribe.

“I have always known that viewers want to get their entertainment when and where it’s most convenient. With today’s video devices it’s possible to watch videos almost anywhere,” said Stacey Foster, Coordinating Producer of Saturday Night Live.  “The EQ Network video service not only makes it possible, it makes it easy to create, receive and share entertainment video channels and other content in an elegant all-in-one experience for both producers of content and their viewers.”

Today’s fragmented market of consumer electronic devices and formats means that most media companies and consumers have to resort to very tedious and expensive, manually intensive processes to ingest, distribute and share their video assets, making festival video Vlogs difficult to create and enjoy in real time.

EQ Network’s contribute and subscribe capability, combined with powerful scalable automatic preparation technology solves the problems created by multiple devices and video formats with a simple user experience allowing festival goers at SXSW and other consumers to upload socially sourced videos and instantly share with their community in a reliable predictable fashion.

The global digital video market is expanding exponentially, yet many challenges remain for both content sourcing and consumers.  The creation, processing, delivery, sharing and viewing of online video is not yet a seamless experience for the delivery to the large number of platforms including web, mobile and connected TV. EQ Network is focused on solving this problem by providing a single place to aggregate all video content and enable publishers who struggle with these issues to easily adopt our dynamic multi-screen playback and preparation technologies through API’s for easy integration.  EQ Network also enables users to share their videos to anywhere, including sms, email, Facebook and Twitter among other social services.

“High quality video sharing is really expensive to scale and can be highly frustrating for festival attendees who want access to a publically available video community,” stated Barger. “EQ has created a revolutionary, centralized approach for publishing, sharing and subscribing to a Vlog or video channel upon arriving at a specific location (such as Austin, Texas).  This eliminates the high cost of mobilizing and sharing video content, providing a compelling social video community and festival experience for everyone. Additionally, we’ve taken the complexity out of the process to publish and archive videos, so users can just shoot and share superior quality video well beyond the standard social video limits into the ability to publish long form content automatically as well.”

To join and contribute to the festival Vlog channel get the EQ Network App here eqn.tv/iOS.To try the EQ Network Public Beta go to eqnetwork.com. EQ Network will be exhibiting at SXSW tradeshow at booth 1338 March 12th – 15th.  Come by the booth to win one of 3 iPad 3’s!

About EQ Network
EQ Network, a free service, is providing a festival Vlog during SXSW™2012 that enables anyone in the Austin vicinity to upload videos directly and contribute to a public festival Vlog, while 25 major cities around the globe can subscribe to watch the Vlog.  This can be done from cameras or saved videos on iOS devices or from EQNetwork website.  Invitations go out upon installing the FREE App and creating an account.  Share your videos to Facebook and Twitter among other social services. With the EQ Network App you can search, subscribe, manage your own channels and videos and modify your associated metadata content from anywhere.

About Equilibrium
Equilibrium has developed the EQ Network service in concert with the Ad-Per-View® dynamic in-stream advertising system. Since 2004, Equilibrium has been publishing MediaRich for SharePoint and the patented, massively scalable MediaRich engine which enables automatic real-time personalization, preparation and delivery of audio, images and video for websites, portals, digital asset management systems and hosted services. Equilibrium’s customers include Sony, Disney, Warner Bros, Nikon Europe, Feeding America, WorldVision.org and Monsanto. MediaRich enables media enterprises to quickly review approval workflows in record time and without third party software for over 400 different file types, including Adobe graphics, eps and pdf files, videos, audio, documents and most raw camera formats.  Companies seeking to accelerate collaboration and workflow approvals or needing to simply find, view and prepare content, now have a great experience in any SharePoint workspace and from any smart device with MediaRich ECM for SharePoint.

Press Contacts:

Oceanna Anderson
+1 415-332-4343 ext. 215
pr (at) equilibrium.com

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